Today that model has been disrupted by the empowered masses whose opinion now influences markets more than the markets influence the masses.
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Social Media Briefs- 6 ways to make LinkedIn work for you
- Your turn: Which came first: Social tools or social attitudes?
- SmartBrief is heading to SXSW
- CNN's president: Why I fear social networks
- Have the indirect benefits of social media, such as better branding and deeper customer engagement, helped your bottom line?
- Is Twitter really a social network?
- Social media changed everything -- or did it?
- Open Graph API will let Facebook expand its reach
- Tool turns fan pages into customer-service hubs
- Want to score social traffic? Work weekends