This entry is part 4 of 8 in the series Social Media
Fixing your organizations "connectivity" to your internal and external market requires you to ask the same questions but in a different context than social media
This entry is part 3 of 8 in the series Social Media
However unless business leaders can first change their own culture they cannot tap into the "open source" culture of social media. Attempting to do so without fixing their own culture is a direct path to failure
This entry is part 2 of 8 in the series Social Media
Most business leaders want quick answers. When is comes to effectively using social media to accomplish specific objectives to get you where you want to go there is no quick answers rather their is only knowledge to either find or create.
This entry is part 1 of 8 in the series Social Media
Those that use social media for whatever purpose are expressing themselves which calls attention to the character's knowledge and that of the audience. In other words in most cases the use of social media is expressing the characters lack of knowledge and a lack of understanding the audience.
Barack 2.0 – Social Media Lessons For Business The Complete New Media Assessment Of The Successful 2008 Presidential Campaign. How Social Media Was Utilized To Organize, Mobilize And Influence The Mass Market To Action.
The Relationship Economy The intersection of technology and human interaction. Business is no longer as usual