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What Is Your "Social Wave Strategy"?

January 24, 2010
This entry is part 8 of 9 in the series Social Media Directions

There is a swelling wave of social technology that is indeed changing the business landscape.

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Why Do Markets Move?

December 13, 2009
This entry is part 7 of 9 in the series Social Media Directions

Today that model has been disrupted by the empowered masses whose opinion now influences markets more than the markets influence the masses.

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Shifts Within Social Media

November 29, 2009
This entry is part 8 of 8 in the series Social Media

Not grasping these changes and learning to get ahead of them means you cannot find the right directions to get you ahead of the market.

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The 2010 Social Media Stampede

November 27, 2009
This entry is part 5 of 9 in the series Social Media Directions

The stampede is moving and the crowd is swelling. We will see the crowd grow in 2010. A few will step aside from the stampede and think. Most will follow the stampede over the cliff and drown. Which would you rather be?

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An Intention Economy?

November 18, 2009
This entry is part 4 of 9 in the series Social Media Directions

The "markets of conversations" are no longer motivated by old methods used by the markets over the last 40 years.

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The Power of Social Distribution

November 16, 2009
This entry is part 2 of 9 in the series Social Media Directions

Social distribution has become the most powerful force ever to influence markets and how they behave. To ignore it is means your business will be ignored or worse yet negatively influenced by it.

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How Does The Market Move?

November 11, 2009
This entry is part 1 of 9 in the series Social Media Directions

How Markets MoveMarkets move when new information enters a market.

Today markets are overloaded with new information flooding our minds and vying for our attention.

New and old media grabs our attention when it provides relevant and relative information that appeals to our affinities. Media surrounds us 24/7 both online and off-line. Media moves markets because it influences behavior, thinking, conversations and actions.

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Which Learning Curve?

November 9, 2009
This entry is part 7 of 8 in the series Social Media

Just maybe businesses would be better served to gain the knowledge necessary to understand and improve their organizational quality first before that "quality" is exposed to the market via social media.

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How Do You Explain Social Media?

November 5, 2009
This entry is part 6 of 8 in the series Social Media

The difference today is how you get what you want is by giving others what they need, when they need it and enabling them to find it at the click of a mouse or from friends.

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You Shouldn't Use Social Media Unless…

November 4, 2009

You shouldn't use social media until you know how well and what your people and processes communicate to all markets, internally and externally.

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